education

UCLA
B.A. Communication Studies
with a double minor in Global Studies and Film/TV
associations
DAILY BRUIN
Art Director, prime magazine
Assistant Director, design
Senior Staff, arts+entertainment
BRUIN AD TEAM
Designer, art direction + UX team
TECHNICAL SKILLS
Adobe Creative Suite (seriously, I can't live without it)
Keynote (I can make wonders on this program)
Powerpoint (not my favorite, but can make it work)
Google Suite (live & breathe)
Microsoft Suite (I adore Outlook)
Spreadsheets (please, I used to be an analyst)
Social listening tools (again, I used to be an analyst)
WordPress (made this website all by myself!)
HTML/CSS (above average myspace coder)

experience

director, marketing
CONDÉ NAST, 2020 - present
Lead marketing and partnership initiatives in the lifestyle division, working closely with sales team to develop revenue strategy and liaising with brand and editorial teams to develop new innovative products for partners.
manager, brand + marketing
ATTN:, 2017-2019
Developed brand strategy, oversaw brand refresh and all B2B and B2C marketing initiatives, including product development, event planning, content production and strategic partnerships.
Previously creative strategist on the branded content team, pitching and producing social videos and integrated campaigns for clients across all verticals.
jr strategist, brand + social
GIANT SPOON, 2017
Worked across the social and brand strategy teams to leverage social tools and integrate research and insights into the creative development and campaign pitch processes. Conducted global social audits and developed analytics reports for various clients.
social analyst / digital marketing admin
WARNER BROS, 2015-2016
As a member of the global theatrical marketing team, helped integrate social data and strategy across all marketing initiatives. Collaborated across departments to build high-profile integrated marketing campaigns to present to filmmakers and executives.

Leslie Yeh

contact [ at ] leslie-yeh.com

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